“Show Me The Data!” How Real-Time Health Data is Revolutionizing Longevity & Biohacking.

“Show Me The Data!” How Real-Time Health Data is Revolutionizing Longevity & Biohacking.

We can make micro-calibrations every day. We can test, retest, and experiment every single day. We can make changes, figure out what works, and just keep stacking them up. That’s the most exciting part of Biohacking!

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Dave Korsunsky

CEO Heads Up

Discover how real-time health data is changing healthcare.

What if you could wake up each day with the tools to steer your health with pinpoint precision?

Now, imagine unlocking your body’s full potential by harnessing the power of real-time data: measuring, tweaking, and optimizing every facet of your well-being.

In today’s fast-paced, information-rich world, optimizing your health isn’t a guessing game; it’s a data-driven strategy. David Korsunsky, founder of Heads Up, delivers a powerful message in his presentation “Show Me The Data!Revealing how cutting-edge technology empowers you to do exactly that!

This isn’t about getting by, it’s about leveling up, living longer, and feeling stronger with every decision you make.

From Systems Engineering to Biohacking

Korsunsky applies his background in optimizing high-performance IT systems to human health. Just like servers, our bodies need monitoring, fine-tuning, and optimization. This vision powers the creation of Heads Up Health—a platform built to centralize, analyze, and elevate your personal health data.

Daily Data Creates Daily Wins

The old model of annual checkups and sporadic lab work doesn’t cut it anymore. Wearables and continuous monitors offer daily health insights, giving you the power to make micro-adjustments in real time.

You don’t need to wait months to find out if a diet, supplement, or exercise program works. With tools like the Oura Ring, Dexcom CGMs, and Apple Watch, you track your progress every day. This real-time feedback turns biohacking into a personalized, results-driven experience.

The Five Biomarkers That Matter Most

There are thousands of metrics you can track, but Korsunsky focuses on five biomarkers that consistently deliver the biggest impact:

1. Heart Rate Variability (HRV)

HRV reflects the balance between your sympathetic and parasympathetic nervous systems. A higher HRV signals better stress resilience, cardiovascular health, and recovery.

Research in Frontiers in Public Health shows that higher HRV links to reduced mortality and lower risk of chronic diseases [1].

Korsunsky uses HRV daily to adjust training loads and manage stress. Since HRV is highly individualized, the goal is to improve your personal baseline—not chase someone else’s numbers.

2. Blood Glucose Levels

Stable blood sugar drives energy, sleep, hormone balance, and fat metabolism. Tools like the Dexcom Stelo let you see how food and habits affect your glucose in real time.

The CDC links poor glucose control to insulin resistance, type 2 diabetes, and cardiovascular disease [2]. Korsunsky encourages using CGMs to spot trends, correct spikes, and take control of your metabolic health.

3. Sleep Quality

Sleep fuels everything from recovery to mental clarity. Korsunsky treats it as a skill, not a given. Tools like Oura Rings reveal your sleep efficiency, heart rate trends, and more.

The Sleep Foundation highlights that consistent quality sleep boosts immune health, emotional regulation, and cognitive performance [3].

4. VO2 Max

VO2 Max measures how much oxygen your body uses during exercise. It’s a top predictor of cardiovascular endurance and long-term survival. A JAMA study shows higher VO2 Max significantly reduces mortality [4].

You can track VO2 Max with wearables or formal treadmill tests. Korsunsky recommends aiming for the fitness level of someone 10-20 years younger—and monitoring progress with every workout.

5. Muscle Mass

Muscle mass signals strength, hormone health, and resilience. Building muscle means you’re eating right, sleeping well, and training effectively.

NIH research shows that older adults with more muscle mass enjoy better mobility, metabolism, and cognitive performance [5]. Korsunsky uses DEXA scans and validated scales to track gains.

Mental Health & Breathwork: The Missing Links

Korsunsky reminds us: data isn’t just physical. Emotional health matters. Practices like breathwork and mindfulness boost HRV, improve sleep, and enhance your overall well-being.

Neuroscience backs this up. Controlled breathing helps reduce anxiety by stimulating the vagus nerve, improving focus and calm [6].

Play With Data: Make It Fun, Not Fearful

Korsunsky brings a light-hearted approach to data. Don’t stress over every number. Treat your dashboard as a sandbox for self-experimentation. Try a new routine, track your response, and adapt. That’s the essence of empowered health.

The Future of Health is Personalized

With the right data, you move beyond average. You aim for optimal. Whether you’re recovering from illness or striving for peak performance, daily data fuels continuous improvement.

Heads Up Health gives you the tools. 

Health Professionals

Want deeper insights into your patients’ health and lifestyle data?

Learn how Heads Up can help provide you the data to validate your patients’ health outcomes. Schedule a discovery call. 


Sources:

  1. Frontiers in Public Health. (2019). Heart Rate Variability and Health Outcomes. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6597786/
  2. CDC. (2021). Risk Factors for Type 2 Diabetes. https://www.cdc.gov/diabetes/basics/risk-factors.html
  3. Sleep Foundation. Why Do We Need Sleep? https://www.sleepfoundation.org/how-sleep-works/why-do-we-need-sleep
  4. JAMA Network. (2018). Association of Cardiorespiratory Fitness With Long-Term Mortality. https://jamanetwork.com/journals/jama/fullarticle/2713846
  5. National Institutes of Health. (2017). Skeletal Muscle and Aging. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5632791/
  6. Frontiers in Psychology. (2017). Effects of Controlled Breathing on Anxiety. https://www.frontiersin.org/articles/10.3389/fpsyg.2017.00874/full

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Biohacking Longevity With Cutting Edge Health Protocols

Biohacking Longevity With Cutting Edge Health Protocols

“We’re trying to take longevity to the next level… We have a lot of tools—it’s a 30,000 square foot facility with more biohacking technologies under one roof than probably any place in the world.”

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Dr. Beth McDougall

Chief Medical Officer Jyzen

Biohacking Longevity: A Look Inside Dr. Beth McDougall’s Cutting-Edge Health Protocols

Welcome to the future of personalized longevity and wellness, where science meets ancient wisdom under one revolutionary roof. In this blog post for Heads Up Health, we explore the insights shared by Dr. Beth McDougall on biohacking secrets and integrative medicine.

Meet the Visionary: Dr. Beth McDougall

Dr. McDougall is not only a trailblazer in integrative medicine with 26 years of experience, but also the co-founder of Jyzen, a 30,000 square foot bio-optimization center in Mill Valley, California. This facility is home to one of the most comprehensive arrays of biohacking technologies in the world.

A Personalized Protocol for Longevity

Dr. McDougall stresses that longevity protocols are deeply personal. She begins with a comprehensive health assessment—evaluating the individual’s goals, metabolic markers, hormonal balance, infectious diseases, heavy metal toxicity, gut health, and even brain function through quantitative EEG brain mapping. The goal? To uncover hidden dysfunctions and build a tailor-made strategy to optimize every layer of health.

Core Strategies for Cellular Optimization

  • Detoxification: She leverages therapies such as EVO2, phospholipid exchange, and chelation to reduce toxic load.

  • Hormonal and Metabolic Balance: From mitochondrial efficiency to receptor sensitivity, the aim is cellular rejuvenation.

  • Peptide Therapy: Dr. McDougall plans a year-long, rotating peptide protocol designed for optimal aging—not a one-size-fits-all plan but a curated rotation for those already in good health.

  • Lifestyle Enhancements: Customized diets, exercise routines, and stress management practices are key pillars of her program.

Concierge Longevity: The 2025 Vision

Rolling out in 2025, Dr. McDougall introduces a concierge medicine program that layers traditional concierge services with cutting-edge longevity protocols. Members benefit from detailed diagnostics and continuous access to all therapeutic modalities at Jyzen, guided directly by Dr. McDougall herself.

Why It Matters

This integrative approach bridges the gap between high-tech biohacking and whole-person wellness. By focusing on foundational health and leveraging breakthrough technologies, Dr. McDougall redefines aging not as a decline, but as an optimized, vibrant journey.

Stay tuned to Heads Up Health for more stories on health pioneers who are transforming the future of wellness.

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Easy Button: Saving Providers Time & Money

Easy Button: Saving Providers Time & Money

Tracking Patient Health Data Has Never Been Easier!

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Top 3 Biohacks of 2025 By Dr. Jeff Gladd

Top 3 Biohacks of 2025 By Dr. Jeff Gladd

Top 3 Biohacks for 2025 By Dr. Jeff Gladd

⚕️Find a Trusted Practitioner – Patients need personalized guidance rather than relying solely on podcasts, books, or DIY labs. Finding the right practitioner—even if it takes a few tries—can provide clarity in a noisy health space.

🏋️‍♂️ Prioritize Muscle Health – Strength training, protein intake, and creatine are essential. Many underestimate their protein needs and the role of muscle mass in long-term health, especially when on appetite-suppressing medications like GLP-1.

🍰 Avoid Perfectionism – Balance over rigidity: it’s vital to have a solid health foundation, but also allow room to enjoy life’s pleasures like desserts and family gatherings without guilt.

Bonus Tips!

🔁 Seek Second (and Third) Opinions – Don’t settle for one voice. If the first health expert isn’t the right fit, continue the search. It’s better to navigate through a few wrong choices than stay misled.

🧮 Track with Tools Like Heads Up – Use digital health tools to assess nutrition and calorie intake. Even informed patients often underestimate protein and overestimate calories—awareness is key.

“Do not make perfection the goal… You should enjoy dessert with the family, enjoy your kid’s birthday party — we forget to enjoy life when perfection is the goal.”

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Dr. Jeff Gladd

Concierge Medicine Physician

Insights Based on Numbers

  • GLP-1 and protein deficiency: When patients use GLP-1 medications, their appetite often drops, leading to reduced protein intake. This can harm muscle mass if not managed consciously.

  • Underestimation bias: Most patients significantly underestimate their protein intake, often realizing it only after tracking with tools like Cronometer.

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Scaling Concierge Medicine Practices With Health Coaches, Business Support and Health Data Automation.

Scaling Concierge Medicine Practices With Health Coaches, Business Support and Health Data Automation.

 Webinar Training Resources:

  1. Webinar Slides
  2. Schedule A Customized Platform Demo
  3. Sign Up For Heads Up Trial

How to Scale Your Concierge Medical Practice: Insights from the Experts

In an era where wellness is a $2 trillion industry and patients demand personalized care, concierge medical practices have a massive opportunity to evolve and expand. The recent “Scaling Concierge Medical Practices” webinar, hosted by Heads Up Health, brought together industry experts to explore practical, scalable strategies for modern healthcare providers. Featuring Susan Greeley from CCPHP, Erin from Heads Up Health, and Alina from Profi, the session delivers a comprehensive blueprint for data-driven, human-centered growth.

Why Scaling Matters Now

The U.S. wellness market has seen explosive growth, with consumers spending over $6,000 annually on wellness products and services. However, health outcomes haven’t kept pace. This paradox highlights the urgent need for a more strategic, tech-integrated, and patient-centric model of care.

Concierge medicine, with its membership-based model and focus on personalized service, is perfectly positioned to address these gaps. And yet, many practitioners face barriers to scaling—ranging from technological overwhelm to time constraints and misconceptions about the market.

Debunking the Myths of Concierge Care

Susan Greeley at Castle Connolly Private Health Partners (CCPHP), dispels several myths:

  • Myth 1: Concierge care is only for the ultra-wealthy. Reality: With average monthly fees around $180, it’s accessible to many.
  • Myth 2: It’s only for primary care. Reality: Specialists and health systems are adopting the model.
  • Myth 3: Consumers won’t pay out of pocket. Reality: The wellness economy proves otherwise.

These insights set the stage for the session’s main focus: the Four Ps of scaling smarter.

The Four Ps Framework for Growth

1. Partnerships: Collaborate with platforms like Heads Up Health and Profi, as well as labs and wellness services, to expand your service offerings without overstretching your team.

2. Platforms: Use tech tools to centralize patient data, visualize outcomes, and engage clients in their own health journey. Heads Up Health, for example, pulls together wearable data, lab results, and lifestyle metrics into a single dashboard.

3. Programs: Package services into meaningful health programs—like longevity or sleep optimization—that address patient needs and support recurring revenue.

4. Processes: Streamline operations such as communication, onboarding, and follow-ups. Automating routine education using video and task-driven tools allows providers to focus on higher-value interactions.

The Power of Health Coaches

One standout takeaway: health coaches are a secret weapon in scaling. Board-certified wellness coaches can extend the provider’s care by:

  • Interpreting patient data
  • Offering personalized education
  • Supporting behavior change and accountability

This partnership reduces provider burnout while improving patient satisfaction and retention.

Technology Meets Human Connection

Combining personalized care with cutting-edge data tools doesn’t dilute the doctor-patient relationship—it enhances it. Platforms like Profi allow practitioners to deliver consistent, trackable programs while maintaining the human touch through coaching and real-time insights.

Final Takeaways

  • Use near-time data to guide care and optimize outcomes.
  • Engage coaches to provide high-touch support and program guidance.
  • Automate wisely to save time without losing personalization.
  • Think in packages, not just appointments, to grow revenue and impact.

💡 Exploring the Booming Wellness Market

The webinar opens with a powerful look at how the U.S. wellness market has surged past $2 trillion. Susan shares insights on the growing consumer prioritization of wellness, highlighting how individuals now spend more on wellness than on traditional out-of-pocket healthcare—underscoring massive potential for concierge practices.

🔍 Debunking Myths Around Concierge Medicine

Susan addresses prevalent myths, such as concierge medicine being exclusively for the wealthy or for sole practitioners. She presents data showing average monthly membership fees ($180) are within reach for many consumers and that even specialists and health systems can run concierge models.

🧱 Four Ps of Scaling Smarter

Susan introduces the “Four Ps”—Partnerships, Platforms, Programs, and Processes—as a framework for growing concierge practices. These include leveraging strategic tech platforms like Heads Up and Profi, crafting specialized programs (e.g., weight loss or longevity), and optimizing internal workflows.

🧠 Empowering Through Health Coaches

A focal point of the discussion is the role of board-certified health and wellness coaches in scaling care. Coaches serve as accountability partners and interpreters of health data, dramatically improving engagement, retention, and outcomes while relieving pressure from providers.

📈 Data-Driven Practice Through Technology

With Heads Up’s analytics platform and Profi’s educational delivery tools, practices can visualize trends in real-time. This tech-human hybrid model allows for customized care plans, data-driven decisions, and seamless communication with patients—making care both scalable and personal.

🤝 Collaborative Care Model as the Future

Integrating coaches and care platforms offers a hybrid, scalable model that’s both automated and human. The team stresses that personalized, data-informed coaching ensures patients feel supported while enabling providers to scale efficiently and avoid burnout.

📊 Insights Based on Numbers

$2 Trillion Wellness Industry: A major economic force, revealing enormous market opportunity for personalized and preventative health services.

$6,000+ Annual U.S. Consumer Wellness Spend: Demonstrates willingness to invest in personal health, challenging the idea that patients won’t pay out-of-pocket.

44% Americans Use Wearables: Validates the integration of digital health devices for tracking and improving outcomes.

$180 Average Monthly Concierge Fee: Establishes concierge medicine as financially accessible and not limited to the ultra-wealthy.

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