How a 6-Week Human Study Helped Beacon40® Back Its Promises With Real-World Data

Overview

• Company: Beacon40®
• Industry: Therapeutic Health Tech
• Product Category: Non-invasive light-based neurostimulation
• Target Market: Adults seeking natural support for sleep, focus, and stress
• Study Partner: Ovations and Heads Up Health (data aggregation and analysis)Business Challenges

The Challenge

The Beacon40® team knew they had something special — a non-pharmaceutical, light-based device designed to promote better sleep, sharper focus, and reduced stress through gentle, 40Hz flickering light.

But in an increasingly crowded wellness market, promising benefits isn’t enough. Consumers, health professionals, and retailers want proof.

How do you show that a passive, effortless device can truly help people feel and function better?

Objective

To conduct a real-world human study validating the effectiveness, safety, and user experience of the BEACON40® system — using standardized self-report assessments, managed and analyzed through the Heads Up platform.

Study Design

Participants:
50 adults with poor self-reported sleep and focus

Inclusion Criteria:

• ≥3 months of Oura Ring data
• Sleep scores, readiness, or recovery metrics below optimal thresholds
• Self-reported interest in improving sleep and cognitive performance
• Exclusion Criteria: Light sensitivity, pregnancy, chemotherapy, or sleep apnea

Intervention:
Daily use of the BEACON40® device for 6 weeks, following manufacturer instructions

Data Collection:

• Validated Questionnaires (PROMIS, ATTC, PSS) before and after
• User feedback on satisfaction and likelihood to purchase

Results That Matter

📊 Key Stats at a Glance

Safe, Passive, and Easy to Use

• Zero serious side effects
• Only 17.5% experienced minor discomfort (mostly light flicker sensitivity)
• No behavior changes required
• Users simply turned on the light each day and let it work passively

What This Means for Consumers and Providers

For Individuals:

• No pills, apps, or complicated routines
• Feel more focused, sleep more peacefully, and manage stress naturally
• A simple way to upgrade wellness without disrupting your day
  

For Providers:

• Data-backed wellness tech to recommend confidently
• Clinically validated outcomes without pharma interventions
• High compliance and satisfaction rates make it a win for integrative programs

What’s Next for BEACON40®

With this study completed, BEACON40® is positioned to:

• Launch new consumer education campaigns around validated benefits
• Collaborate with health and wellness clinics offering sleep and stress solutions
• Enter retail and affiliate partnerships with clinical credibility to support claims
• Continue generating evidence and case studies using the Heads Up platform

Conclusion

The BEACON40® study is a powerful example of how subjective health outcomes — sleep quality, focus, stress relief — can be scientifically validated using consumer-grade wearables and real-world evidence tools.

Through Heads Up Health, BEACON40® now has the data to stand behind its claims, open new markets, and build deeper trust with health-conscious consumers.
Sharper focus. Less stress. Better sleep. All in 6 weeks. No drugs. No effort. No Side Effects. Just light.

Tracking Patient Health Data Has Never Been Easier!

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