Fasting for Health
Megan Ramos and Dr. Jason Fung are the co-founders of The Fasting Method which provides solutions for weight loss, type 2 diabetes control, and metabolic syndrome.
Ramos is a Canadian clinical researcher and expert on therapeutic fasting and low carbohydrate diets. Megan is one of the directors of the nonprofit organization Public Health Collaboration Canada (PHC Canada), an international group dedicated to promoting evidence-based nutritional information. She is also on the editorial board of the Journal of Insulin Resistance.
Dr. Fung, MD, is a Toronto-based nephrologist and a world leading expert in intermittent fasting and low-carb diets. He has written the bestselling health books: The Obesity Code, The Complete Guide to Fasting, The Diabetes Code, and The Longevity Solution. Dr. Fung currently practices in Toronto, Canada and also works with Team Diet Doctor. He is the scientific editor of the Journal of Insulin Resistance, and the managing director of PHC Canada.
About The Fasting Method
The Fasting Method focuses on client empowerment by providing education, support, and access to an engaged community of TFM members. Centered around creating sustainable life changes, participants enroll in TFM’s self-guided program for access to a suite of resources to support their health goals. TFM also provides custom coaching for customers seeking tailored solutions to their fasting goals.
TFM’s three-pillar system of education, community, and health tracking gives clients the tools they need to succeed with fasting and time-restricted eating to tackle health challenges and meet their goals. Clients with a range of experience have access to appropriate educational courses on eating strategies and support from a community who shares their goals.
Business Challenge
With customers all over the world, TFM needed a product to remotely track client progress, compile health metrics, and measure the effectiveness of their protocols over time.
TFM was seeking a comprehensive solution for data aggregation that could not only track fasting intervals but also measure other critical health parameters such as sleep, heart rate variability (HRV), weight, DEXA scans, and lab results. They needed a custom portal to integrate directly with their existing WordPress client portal for a seamless single-sign-on experience.
Promoting client engagement is essential for businesses in the dynamic health and wellness sector. The team at TFM was seeking an accessible solution for their customers to self-monitor and track the positive impacts of the program on their wellbeing. Giving clients a platform to see real data and numbers for themselves leads to better outcomes and long-term customer retention.
Technology Solution
The goal for Heads Up, the personal health platform for tracking and analyzing health data, was to develop a custom solution to meet TFM’s diverse needs. In creating single-sign-on access to the HU platform, clients can now effortlessly monitor their health metrics, in addition to connecting with essential education and community resources, from within the TFM website.